Barossa to represents at tourism showcase

Ashmead family - Cameron, Jules, Lorraine, Rebecca and Allister from Elderton Wines, Nuriootpa, is among the five Barossa tourism businesses keen to be recognised at the South Australian Tourism Awards in early November.

Ashmead family - Cameron, Jules, Lorraine, Rebecca and Allister from Elderton Wines, Nuriootpa, is among the five Barossa tourism businesses keen to be recognised at the South Australian Tourism Awards in early November.

Five Barossa tourism businesses will be showcased at the 2018 South Australian Tourism Awards evening in November at the Adelaide Convention Centre.

Recognised as Tourism’s ‘Night of Nights’, the annual gala dinner will recognise some of the state’s finest tourist attractions, accommodation, events and more.

In 2017 two Barossa businesses were named best in their categories – Barossa Valley Cheese Company for Excellence in Food Tourism and St Hugo for New Tourism Business.

This time Discovery Parks - Barossa, Elderton Wines – Nuriootpa, Kalleske Wines – Greenock, Seppeltsfield Estate Barossa and Vasse Virgin at Seppeltsfield.

South Australian Tourism Industry Council chief executive officer Shaun de Bruyn says the Barossa is home to some of South Australia’s best tourism experiences.

“A tourism award is a prestigious accolade which raises brand reputation and consumer awareness amongst a highly competitive industry,” Mr de Bruyn said.

“The Barossa is one of the magnificent tourism regions we have on offer in South Australia and we are extremely excited to see some of their outstanding tourism products be showcased at tourism’s night of nights.

“I congratulate all finalists on their success and wish them the best of luck.”

Tourism Awards principal partner – South Australian Tourism Commission – chief executive Rodney Harrex said numbers continue to show that the state hits the right tourism notes, attracting more visitors who are staying longer and spending big.

“Our tourism operators are doing great things and our visitors are taking the message home to their friends, families and social networks,” Mr Harrex said.

This year the South Australian Tourism Awards received 154 nominations with category winners expected to go on to represent the state at the Qantas Australian Tourism Awards in Launceston in 2019.