Shopping bags laden with goods and trolleys stacked high were carried and pushed out by happy shoppers of the newly opened Barossa Cheap as Chips and Aldi stores on Wednesday morning.
It followed an eager early morning line-up of shoppers who witnessed Cheap as Chips’ official cutting of the ribbon by chief executive officer Shane Radbone, The Co-op chairman Phil Schmaal and The Barossa Council mayor Bob Sloane.
Shoppers were further treated to a cash and grab cage located outside the store.
Meanwhile, Aldi also opened their doors – albeit with a little less fanfare – to a line up of customers keen to check out the new store.
Kapunda resident Bob Hammerstein said how it was the first time he had shopped in an Aldi store.
Mr Hammerstein added how he managed to purchase a majority of his Christmas treats, and was happy to find all but three items within the one aisle.
And it was Nuriootpa’s Peter Starke who was the first customer through the checkout, and quick to share the store is “really nice”.
Entertainment was provided outside Cheap as Chips by Flow FM radio station, based in Kapunda.
Flow FM also hosted a competition with the winner Angaston’s Kristi Schultz given the opportunity to grab goods from Cheap as Chips’ current catalogue, plus a further choice of goods within a two minute time frame.
The franchise openings follow The Co-op’s official opening on Saturday.
The new development has boosted local job figures by accounting for 90 new positions across full time, part time and casual.
The Co-op acting chief executive Phil Schmaal said it now employed just under 400 local staff.
“And there are close to 50 extra positions through our lessees (such as Aldi and Cheap as Chips).”